Last week, our team attended NMHC's OPTECH conference to learn trending and innovative insights from the movers and shakers within the #multifamily space. Our takeaways?
Self-guided tours are the prospective renter's preference when viewing a community for the first time
40% of renters want a personal experience; someone to talk with during or after the tour.
Renters want/need customized follow up, not auto responses.
Simultaneous to sharing and learning, it was reinvigorating for our team to reconnect with industry colleagues and friends after nearly 2 years apart.